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Groupon Marketing and Communications Team
R27244

Media Operations Specialist - Paid Social

Descripción

Groupon is a "best of both worlds" kind of company. We're big enough to have resources and scale, but small enough that a single person has a surprising amount of autonomy and can make a meaningful impact. We're curious, fun, a little intense, and kind of obsessed with helping local businesses thrive. Does that sound like a compelling place to work?

As a Media Operations Specialist, you will be responsible for Groupon’s global paid marketing execution across paid social channels. Ideal candidate has 1+ years of experience running performance campaigns in Facebook, Instagram, Pinterest, TikTok, Snapchat, directly or through Smartly platform.

You will play an important role in ensuring excellence in campaign setup, optimisation & weekly performance reports for the INTL market. This position requires attention to detail, passion for learning, and the ability to multitask while working to tight deadlines.

Responsibilities:

  • Build Facebook/Instagram/Pinterest/TikTok/Snapchat/Other Social Media Paid Marketing campaigns that help achieve our overall performance goals in 10+ countries. ​
  • You will be working on end to end campaign builds for both our transactional campaigns and seasonal brand campaigns
  • Understand the Facebook/Instagram/etc ecosystem and optimize campaigns to hit company’s financial and customer acquisition targets
  • Keep track of the latest Social Media Paid Marketing trends, solutions and products
  • Work closely with other Marketing Teams to execute on cross department initiatives; Work closely with our Warsaw and Dublin offices to ensure campaign execution and operational excellence
  • Build weekly performance reports and analyze channel trends; Report invoices from Partners to finance
  • Perform other duties as assigned.

Requirements for the role include:

  • Third level degree in a related field such as Business/ Marketing/ Online/ Communications.
  • 1+ year Hands-On Experience in paid social(especially Facebook/ Instagram/ Pinterest/TikTok/Snapchat platforms)
  • Understanding digital ad serving concepts (CPM/CPA/ROI)
  • Good attention to detail and ability to follow processes
  • Ability to work in a fast-paced environment & flexible hours
  • Excellent organizational skills; Good interpersonal and strong communication skills
  • Ability to meet deadlines and manage to deliver projects with minimal supervision
  • Understanding of digital marketing and consumer trends; Technically curious with a thirst for knowledge of Online Marketing
  • Analytical approach - ability to draw insights from data from different channels
  • Oral and written language skills in English (C1)
  • Strong technical skills in MS Office and G Suite, especially in Excel.

El propósito de Groupon es construir comunidades sólidas a través de negocios pequeños y prósperos. Para saber más sobre el mayor mercado de comercio electrónico local del mundo, haz clic aquí para ver las últimas noticias de Groupon. Además, no olvides consultar los valores que conforman nuestra cultura, orientan nuestra estrategia y hacen de nuestra empresa un gran lugar de trabajo. Y no te fíes sólo de nuestra palabra. Conoce las opiniones de miembros reales del equipo de Groupon, obtén más información acerca de nuestros grupos inclusivos para empleados, y echa un vistazo a los beneficios que ofrecemos. Si todo esto te parece que se ajusta a lo que buscas, entonces haz clic en solicitar y veamos a dónde podemos llegar.

Groupon is an Equal Opportunity Employer

Los requisitos de empleo, promoción y otros términos y condiciones laborales se basan en la capacidad de realizar el trabajo. La igualdad de oportunidades laborales se ofrece a todos los solicitantes y empleados con independencia de su raza, credo, religión, color, edad, origen nacional, sexo, discapacidad, condición médica, orientación sexual, identidad o expresión de género, información genética, ascendencia, estado civil, estado en relación al servicio militar (a excepción de las bajas deshonrosas), estado de veteranía, estado de ciudadanía u otros estados protegidos legalmente. Todos somos responsables del mantenimiento de esta política. Si tiene inquietudes relacionadas con la igualdad de oportunidades de empleo de Groupon, puede ponerse en contacto con el Ethicspoint, del servicio de informes ética de Groupon.

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