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Groupon Marketing and Communications Team
R25650

Groupon Social Content Creator

Description

Groupon is looking for a creatively-charged and innovative social media content creator to join our team!!  We are looking for someone who can create eye-catching, highly engaging original content with photography, video, and multimedia to drive brand engagement and revenue through our platforms. 

As a Social Media Content Creator, you’ll be working alongside the creative team in order to create content for our social media channels. You will support the brand and social team leads and work directly with them in order to create the content needed for each channel. 

This role will be a creative blend of strategy, planning, conceptual innovation and visual content creation.  We are looking for someone who can think creatively on the fly and can turn relevant content around quickly.  Passion for social channels like Instagram, Facebook, Twitter, and Tik Tok are a must!  You will be responsible for creating new assets for the team to post, sourcing stock photography, shooting your own photography to post, creating motion graphics or short videos, creating infographics and concepting new ways to connect with our audiences in a culturally-relevant way.

The ideal candidate will enjoy balancing creativity with organization and be able to create content as well as evolve future content based on its performance. IMPORTANT: You must provide examples of your work to be considered for the position.

What You'll Bring...

  • 2+ years of experience in a related field creating content for social media.

  • Keen eye for design, photography, color, layout, and typography.

  • Live and breathe “social media culture” - knowledgeable and up-to-date in different social trends, pop culture, and best practices.

  • Understand Instagram, Facebook, Twitter, Pinterest and TikTok’s ecosystem: trends, challenges, hashtags, filters, music usage, functionalities, guidelines, and best practices.

  • Answer creative briefs by concepting engaging full-funnel, integrated and organic creative campaigns that drive awareness and consideration of Groupon across all categories – Beauty & Wellness, Travel, Things to Do, Food & Drink, and Goods.

  • Partner with copywriter, producers and project managers throughout all phases of the work from concept through delivery  to ensure all creative is consistent with our brand voice, style and tone.

  • Ability to thrive in a fast-paced, evolving business environment while staying organized, proactive, and adaptable.

  • Tech-savvy, team player with strong communication skills - ability to connect and collaborate in person and remotely.

  • Confident pitching content ideas to marketing and creative stakeholders with an emphasis on engagement and innovation.

  • Multimedia content creation and editing with the ability to capture and edit videos and transform existing video into social-first content.

  • Ability to evolve creative assets to respond to data and in-market learnings.

  • Contribute to creative strategy by brainstorming with Social and Brand Marketing teams to create content ideas that infuse trends and pop culture that will increase engagement and test new formats.

  • The ability to effectively take direction and work both collaboratively and autonomously,

Requirements

  • Bachelor’s degree and at least 2+ years relevant design experience.

  • Expert in capturing videos using DSLR camera or mobile device and online recording techniques

  • A solid foundation in Photography, video, typography, layout, illustration, animation & design

  • Extensive knowledge of Adobe Creative Cloud, especially Photoshop, InDesign, Illustrator, After Effect,  Premiere Pro and other video editing software.

  • Experience creating engaging content for all social media platforms (Facebook, Twitter, instagram, Pinterest, Tik Tok) 

  • Great eye for photography and and video; be able to select dynamic eye catching content for various organic and merchandising campaigns

  • Excellent visual, written, and verbal communication skills, along with presentation and negotiation skills

  • A penchant for details and organization, including the ability to prioritize tasks, communicate progress, and meet deadlines

  • Proficiency with Google suite (drive, docs, slides, etc)

Applying

When applying, please include your resume, cover letter, and portfolio. If we set up an interview, you’ll present a minimum of 3 relevant projects. You’ll provide insight into your design process and include any materials you have a deep passion for. We want to meet the whole person, not just your professional work!


Groupon’s purpose is to build strong communities through thriving small businesses. To learn more about the world’s largest local ecommerce marketplace, click here for the latest Groupon news. Plus, be sure to check out the values that shape our culture, guide our strategy and make our company a great place to work. And just don’t take our word for it. Hear from real Groupon team members and learn more about our inclusive employee groups. If all of this sounds like something that’s a great fit for you, then click apply and let’s see where this takes us.

Groupon is an Equal Opportunity Employer

Qualifications for employment, promotion, and other terms and conditions of employment are based upon the ability to perform the job. Equal-employment opportunities are provided to all applicants and employees without regard to race, creed, religion, color, age, national origin, sex, disability, medical condition, sexual orientation, gender identity or expression, genetic information, ancestry, marital status, military discharge status (excluding dishonorable discharge), veteran status, citizenship status, or other legally protected status. We are all responsible for maintaining this policy. Groupon is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may email us at hraccommodations at groupon.com. If you have concerns related to Groupon’s equal employment opportunities, you may contact Groupon’s Ethics Reporting Service Ethicspoint.

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